Accra based menswear brand
ATTO TETTEH has launched its latest collection “Son of Gold Coast’ as a tribute
to Osagyefo Dr. Kwame Nkrumah and Otumfuo Opoku Ware II both very important
figures in Ghanaian history.
The collection ‘Son of Gold
Coast’ eulogizes these great men poetically in “We went back to our roots. Gold
Coast; the land of Gold and Hopes. From there we sought to be inspired; And
Eureka we found; An heir to the throne; An illustrious son, so prominent and
astute; He had a unique style that gave him an identity; This style we brewed
in our African pot; To create a collection so rich with culture yet very
modern; We told the Gold Coast story with Color, warmth and sartorial
elegance.”
This collection which was
first showcased at the 2017 Glitz Africa Fashion Week few weeks ago received a
great applause from the audience for its cultural and historical cohesion for
each look all pulled together to tell a story of the Gold Coast man with a modern
touch.
The use of colorful floral
print, stripes, fugu (handwoven), leather and embroidery on jersey fabric which
focused more on color, texture and technique were specially made for the modern
African man with knowledge about his own culture and history. Colors such as emerald green, pink, mustard, black,
oatmeal and gold were used to convey a unifying message.
The ATTO TETTEH brand launched
in October 2014 was named after the Designer and Creative Director Atto Tetteh.
The brand has since then become one of Ghana’s consistent menswear brand. ATTO
TETTEH serves as the luxuriating brand which provides men all over the world
with quality and trendy clothes with a touch of African culture.
The brand has so far
released five (5) collections since its launch with earlier collections such as
Atto Tetteh Army, The Artisan, Tohazie (The Red Hunter), Aqua Safari, and Aloo
(Woven) all of which garnered the buzz and attention of many fashion lovers.
“With very carefully selected fabrics and
immense attention to detail, we construct clothes that fit and makes THE ATTO
TETTEH man exquisite”, Atto Tetteh said.
He added that “Africa has a
story yet to be told and that the African man is bold, strong and courageous
and has always been known fashionable and color, warmth, energy, sophistication
and sartorial elegance is our description of this fashion sense.”
With a strong design
aesthetic which is largely inspired by his African culture and environment,
Atto Tetteh passionately tells the African story through the making of elegant
and sophisticated clothing, carefully and meticulously constructed for the ATTO
TETTEH client.
At the core of ATTO TETTEH
is the creation of Timeless and Original pieces with the utmost Quality that
pleases many of its clients. These carefully selected ethos guides their
activities, products and services, and most especially in their relationship
with customers. It’s upon these pillars that the ATTO TETTEH brand is built.
With a strong foundation on
good customer relations and a vivid understanding of men’s fashion for the
modern African, ATTO TETTEH is certainly becoming one of the favorite menswear
brand in Ghana.
Website:
www.attotetteh.com Facebook: Atto Tetteh Twitter: @attotetteh Instagram: @attotetteh
Faith Senam Ocloo
Fashion Public Relations
Fashion I Beauty I Lifestyle I Arts
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